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Over 800 Latinas Joined Nely Galán at the NCLR National Conference to Kick Off The Adelante Movement: Tour For Latina Economic Empowerment

Nely announced Tour cities and over 300 new jobs at Coca-Cola available exclusively for The Adelante Movement members and their families who register online

July 17, 2012

LAS VEGAS, NV. “Ladies, don’t buy shoes, buy buildings!”, exclaimed Nely Galán, founder of The Adelante Movement for Latina economic empowerment, to over 800 Hispanic women gathered in Las Vegas at the NCLR Annual Conference. “This is our time. Latinas are the emerging economic market in this country and it is up to us to take ourselves to a higher place for the sake of our children.”

Nely kicked off the 2012 The Adelante Movement: Tour, a series of live economic empowerment forums that bring together Latina leaders at a local level, inspiring them to take action for themselves and their families. The Adelante Movement: Tour, is presented by Coca-Cola, and will visit several cities including New York, Los Angeles, Miami, and Washington, D.C., and more cities to come in 2013.

“We need to own more businesses, buy from each other, support each other, bring more money, jobs and franchise opportunities into our families and become a powerful voice for our communities,” she said. Nely also announced that, as part of its 5 BY 20 initiative to economically empower 5 million women entrepreneurs across its global value chain by 2020, the Coca-Cola Company has made available over 300 jobs exclusively for Latinas of The Adelante Movement and their families, who visit the website, register. Click here to find out about job opportunities.

Nely opened the session by mobilizing Latinas to join the Adelante digital community online and social media, to unite and empower each other economically and play a leading role in American society, economics and politics. “Latinas need to buy from each other,” said Nely. “If we bought from each other, we’d all be rich!”

The Adelante Movement digital web site aggregates all the information available from corporations, government agencies, community groups and other sources, and brings it to Latinas and their families. The Adelante Movement calls out to Latinas to join and become a powerful force for change.

Join The Adelante Movement Online Community.

Engage The Adelante Movement on Social Media:
On Facebook
On Twitter Hashtag: #adelantemovement
Nely on Twitter Hashtag: #NelyGalan

Nely was joined at the The Adelante Movement: Tour live forum by award-winning author and activist Sandra Cisneros, who inspired the women to find their own true voice and power to become Chingonas (strong women), who live life on their own terms.

The women also received guidance on writing a business plan, accessing funding and business intelligence from Nell Merlino, President of Count Me In for Women’s Economic Independence. Merlino is the creative force behind Take Our Daughters To Work day and she and her organization help women take their businesses to the million-dollar mark and beyond.

U.S. Treasurer Rosie Rios, a high-ranking Latina in government was a special guest who shared with the women her journey as a Hispanic woman rising through the ranks in business and government to reach the success she has today.

“Latinas are the economic emerging market in this country with a purchasing power of over one trillion dollars,” says Nely. “NCLR is the perfect place to launch The Adelante Movement: Tour for Latina economic empowerment because the women attending the conference are already leaders. We want Latinas to take back to their cities and towns the jobs, entrepreneurial and business opportunities we’re sharing and turn them into an economic boom across the country. My dream is that The Adelante Movement will help Latinas gain the economic freedom to make choices for themselves and for their children.”

Media Contact:
Reyes Entertainment
Gabriel Reyes – 512-968-9030
Gabriel@reyesentertainment.com

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